Cadillacs of 1977 were known
as the 75th Anniversary models

New, rectangular "egg-crate" grille openings this year; there were five rows of ten
openings above the front bumper and an additional three rows of three,  flanking the
license plate frame, below the central bumper division. The Cadillac name,
in script, graced the top RH side of the grille shroud (when facing the car). 

        
Left: flanked by two vertical, rectangular, clear-lensed turn signal lamps and paired rectangular
headlamps, this year's rectangular grill comprised rectangular openings (egg-crate style)
Right: sloping tail light housings were new this year and bore a slight resemblance to those of
1969; a "winged crest" emblem decorated the center of the red glass reflector

DeVille models featured a mono-tone, free-standing crest, while the
Fleetwoods had the well-known, full-color, stand-up wreath and crest

    
The Brougham this year had 4-wheel brakes and, like other models in the range, a brand new
7.0 liter engine, as well as automatic level control; a color-matched Tuxedo Grain roof covering
added an elegant touch, as did the opera lamps and Brougham script mounted on the sail panels

   
This is one among many hues of   an all-new Florentine velours fabric; this one is named medium
saffron; it was available also in light gray, dark blue, medium sage green, light yellow gold, light
buckskin and claret; also offered were a new, smooth-finish Dover fabric in black, dark blue,
light buckskin and claret; leather for seating areas only came in 11 different shades

   

Two survivors found on Internet in 2014

   
The Coupe de Ville continued to be the leader in sales; this year there was a space-saving, stowaway
spare tire and a stand-up, mono-tone Cadillac crest; interiors trim selections were many, including Aberdeen
cloth  as seen above, right,  in yellow gold ; other colors available were  dark blue, medium saffron and claret;
a more traditional, ribbed Dynasty cloth was an alternative option, as were 11 shades of leather (for seating areas)

Factory issued promotional photo

   
Factory promotional color photo showing the regular Coupe de Ville

Nice setting for a lovely survivor

Factory issued promotional photo

   
Redesigned for moere effcient use of space, this year's model offered more legroom and headroom in the rear passenger area;
Right: the interior trim used here is white leather (for seating areas only); other hues included black, antique light blue, antique
medium sage green, antique light yellow-gold, antique light buckskin, antique medium saffron, red and claret;
however, like for the Coupe de Ville, buyers could select the less costly Aberdeen and Dynasty cloth selections

   
Seen regularly in front of embassies, airports and at major social functioons, the Cadillac limousines could accommodate up to eight
persons including the driver; appoinments were luxurious as seen in  the interior view, right, trimmed in dark blue Florentine velours;
light gray or black Dover cloth were another option;  traditionally, the seating in the driver's compartment was black leather (seating areas);
a glass partition separated driver and passengers in the formal version; twin auxiliary seats ("jump" seats)  were common to both models 

This year featured a couple of special editions:  the DeVille d'Elegance and the Brougham d'Elegance
[between you and me Elegante would be a more correct use of French, as in Seville Elegante¹]
The customl Brougham had special contoured pillow-type seats trimmed in rich Florentine velours
cloth in light gray, dark blue, light buckskin and claret; there were  50/50 front seats, three
assist straps and door pull handles; on the outside were distintive accent striping, turbine
vaned wheel discs, a full-color crest and the d'Elegance script nameplate on the sail panel

Right: Brougham d'Elegance interior
in medium saddle leather (seating areas only)

The De Ville d'Elegance had similar appointments; upholstery offered was Medici cloth in claret,
medium saffron, dark blue, and light buckskin; optionally available was the Cabriolet roof in
13 coordinated colors; again the sail panel bore a full-color Cadillac crest and d'Elegance script

   
Left: Interior of  DeVille d'Elegance in dark green Random velours
Right: Cabriolet roof option with Coupe de Ville d'Elegance

¹ Elegance is a noun; it has the same meaning  in French and English; the French  d'  (short for de) means "of", i.e. DeVille of Elegance,
   Brougham of Elegance. Linguistically more correct would have been DeVille Elegante or Brougham Elegante (i.e Elegant DeVille or
   Elegant Brougham, as in Seville Elegante!

   
Eldorado grille has four rows of SIXTY(!), rectangular openings (RH image shows only LH of grille); an additional two rows of
these narrow openings flank the license plate frame, below the central bumper division.   E L D O R A D  O  name appears in block
letters across the front hood panel, above the grille; vertical "winged crest" emblem adds flair to vertical chrome fender extensions 

   
Tail has wreath and crest in center of trunk lid base and Eldorado in script on the RH side;
on the red rear side lights the name ELDORADO appears in white block letters

   
Left:  one of 21 exterior colors on the palette for 1977; this one is Frost Orange Firemist;

  
Interiors came in seven shades of smart Edinburgh plaid cloth
or in leather (for the seat inserts) in solid or 2-tone combinations

Eldorado Custom Biarritz

   
According to the company's merchandising literature, the dash and spirit of yesterday's convertible takes shape in today's Eldorado
Custom Biarritz; the rear portion of the roof and the roof quarters are covered with padded  Elk grain vinyl, dropping in a forward slanting spear
pointing to the door handles;  on the sail panels are slim opera lamps and the Biarritz script; pin striping further accents the creases
along the entire length of the belt and the wheel cover centers match the car color;

   
Interiors are trimmed in soft, supple Sierra grain leather (seating areas)
and the 50/50 seats feature a contoured pillow-style design in matching tones

   
The Seville front grille is narrower than that of the Eldorado; it comprises has four horizontal and thirty-four
vertical zones (see RH image),  plus two more horizontal and eight vertical ones on either side of the license plate
frame; the Cadillac name appears in script at the top,  far RH side of the grille shroud

   
Rectangular headlamp housings are angled to correcly direct the light beams;
Right: in the rear were new, engraved tail light emblems (wing and crest)

       
Left: standard Seville had Elk Grain   padded roof covering; a full-metal, painted roof was a cost-free option
Centre: rear compartment of a Seville, this one trimmed in antique yellow gold leather (foer the seating areas)
Right:  despite new, compact design, Seville still offered plenty of useful trunk space

   
Seville instrument panel (left) and full-color, stand-up wereath and crest (right)

         
Left: the instrument board on Fleetwood and De Ville models
Right: cornering lamps, Fleetwood stand-up wreath and crest

          
First three images:  power reclining front passenger seat;
Right: switches for power windows on driver's door panel; power seat switchaes are on the driver's arm rest

   
1977                                                1978
Left: electrically-powered sliding roof panel gave supplementary fresh air ventilation [note that  the same, blonde model wearing a
different outfit was photographed in the same pose, at the same location (right) but in a different car for the 1978 product brochure ]

          
Left:  New 7.0 liter engine for 1977
Right: trunk space is never at a premium when you drive a full-size Cadillac

New 1977 models coming down the line