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The (new)
Cadillac Database©
Photo Pages
Cadillac
1924-1925
Return to The (New)
Cadillac Database© Index Page
or go back to the Cadillac photo index page to pick another
year
Unless otherwise specified all photos
and illustrations are from Yann Saunders'
collection of Cadillac photos, advertisements and product catalogs,
reproduced courtesy of the Cadillac Motor Car Division and the Cadillac-LaSalle Club
These are the years during which the new, Cadillac V-63 (or Type 63) was made and marketed. Vibrations were further reduced by the use of a new inherently-balanced, two-plane crankshaft. Introduced in September 1923, they resembled the Type 61 of 1923 but the hood was slightly longer and an inch taller. "Cabriolet" roofs (leather-covered) increased in popularity, as did imitation landau irons to give the effect of a landau or convertible to a closed car. Windshield posts were narrower, giving an overall lighter look to closed bodies. Headlights were drum-shaped rather than bell-shaped; they were black-enameled but could be order with nickel-plating, as could the radiator shell and hub caps. In 1925 nickel-plating became standard; the external sun visor got small, triangular, side pieces. All models were mounted on a single chassis type of 132-inch wheel base A new 5 passenger limousine was offered and a roomy sedan for seven passenger joined the line in mid-year 1924; in 1925 the Cadillac "Coach" made its appearance; this was a coupe for five passengers. This was also the first year for four wheel brakes.
In October, 1924, Cadillac brought in the "Custom" line. Five body styles were illustrated in the product catalog although there were eight in total.
The distinguishing feature of the 1924-25 Cadillac models were the new, drum-shaped headlights with the "shield" outline around the glass and a small Cadillac crest at the top. The "Custom" line was identified by a double belt molding, a slightly raked "A" pillar (windshield post) and a "scrolled" radiator shell; the latter feature became standard throughout the entire line in January 1925.
Easy ID for 1924-25 Cadillacs are these drum-shaped
headlights with a "shield" design around the glass and a
small Cadillac crest, top center. The new, "Custom" line (right)
got nickel-plated headlights and a scrolled radiator
The Cadillac script nameplate on this
"Standard Line" survivor is from a sixties model
Front and rear clips of the "Custom" line, from a period brochure
Front clip of a fine restored "Custom" model
This is the year that Cadillac bought over Fleetwood Metal Body Co, of Fleetwood, PA
Additional information on the 1924 models and the related sales literature may be found in The (New) Cadillac Database© sections entitled "Descriptions and Specifications of Cadillac Cars 1922- 1931", "Cadillac and La Salle Sales Literature 1920 - 1924" as well as "Cadillac and La Salle Sales Literature 1925 - 1929", and "Cadillac Dream Cars 1920 - 1924" as well as "Cadillac Dream Cars 1925 - 1927".
Further recommended reading includes:
The "Standard Catalog of Cadillac, 1903-2000" edited by James T. Lenzke, © 2000, published by Krause Publications, Inc., 700 E. State Street, Iola, WI 54990 [ISBN #0-87341-925-1, Library of Congress #91-61301].
The Standard Line
(1924 and 1925)The "Custom" Line
(1925 only)[models are listed, below, in ascending order of their initial cost]
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This interesting artifact, a metal cigar case with engraved Cadillac
crest and slogan, was rec overed from a surviving 1925 limousine
Return to The (New) Cadillac Database© Index Page
or go back to the Cadillac photo index page to pick another year
© 1996, Yann Saunders and the Cadillac-LaSalle Club, Inc.
[ Background image: 1924-25 "signature" headlight casing ]