[ last update: 01.08.2012 ]

The (new) Cadillac Database©


Descriptions and Specifications
of Cadillac Cars


1922 - 1931

Return to The (New) Cadillac Database© Index Page
or select preferred years, below

 

1902-1904 1905-1912 1913-1921 1922-1931 1932-1937

1938-1945

1946-1950 1951-1955 1956-1965 1966-1975 1976-1985

1986-up

 


1922

Facts: V8, Type 61; made for both years (1922-23); lower, with 33x5" (83.82x12.7cms) tires; taller hood with rounded "shoulders"; new instrument panel, new walnut steering wheel, new carburetor with 2" (5.08cms) intake, easily accessible water drain valves opening with screwdriver. Cadillac began controlling the engine's fuel mixture thermostatically. Except for manual choke operation during cold starting, the driver was relieved of all carburetor adjustments.

Equipment:  hood finished in primer, cowl finished in primer, with ventilator installed, instrument board, full set of instruments, lamps (head, side, inspection and tail), tools, fenders (front and rear), dust shields, running boards, tire carriers, and all equipment standard with open-body models, except body, top and windshield.

Cowl:  Each chassis equipped with standard cowl (in primer) and instrument board with all instruments. Cowl extends back on sill to joint on body midway of front door (no allowance for return of cowls).

Fenders:  Standard equipment includes both front and rear fenders. Rear fenders finished in primer with inner edge untrimmed (may easily be cut, drilled and reinforced to fit  wheelbase of any type of body).

Tires:  23 x 3" Cord.

Tire Carrier:  Touring type for Touring, Phaeton, Suburban, Limousine.  Roadster type for Coupes, Sedan, Victoria.

Steering Column Angle:  41° 20'. 

Finish: All open cars are finished in Cadillac green with standrad black parts in black enamel.  Enclosed cars have black upper panels and Brewster green lower panels with standard black parts in black enamel.

Upholstery: Touring car has extra heavy, dull finish, long grain leather. Phaeton and Roadster are done in heavy, bright enameled black leather. Enclosed cars offer a choice of finest mohair velours.

Easy ID: Sill "toe plates" on some models; taller hood louvers (top is almost level with upper curve of front fenders).

P23sdn5.jpg (5035 bytes)

Models: According to Cadillac's "Closed Body Parts Price List" effective December 1, 1921, the following body types were available: Type 59A (1) 4000 Victoria ($3,875), (2) 4010 Sedan ($4,100), (3) 4020 Suburban ($4,250),  (4) 4030 Limousine ($4,550) - (photo in Japanese catalog for 1987 cars, p.17), (5) 4040 Town Car, (6)   4050 Imperial Limousine ($4,600), Type 59B (7) 4130 Victoria, (8) 4140 Sedan, (9) 4120 Suburban,  (10) 4150 Limousine, (11) 4170 Imperial Limousine, Type 59C  (12) 4290 Victoria, (13) 4270 Sedan, (14) 4300 Suburban,   (15) 4360 Limousine, (16) 4350 Imperial Limousine. Also available (and drawn from full-line catalog for Type 61) were these open and closed bodies (17) 2-pass Roadster ($3,100), (18) 4-pass Phaeton ($3,150), (19) 7-pass. Touring ($3,150), (20) 2-pass. Coupe ($3,875), (21) 5-pass. Coupe ($3,925),.  All cars sit on 132" wheel base (335.28cms). See CLCA 1974, p.27, CLCA 1976, p.23; custom Sedan with California semi-Sedan top, CLCA 1977, p.27; opera Coupe, CLCA 1985, p.34, also Pride & Joy J. Shryackwas (photo), plus CLCA 1985, p.25 and in color CC&CC 2/1985, p.11).

22sed.jpg (7275 bytes)
This one was for sale in Colorado in the mid-seventies

22limoA.jpg (6137 bytes)     22limoB.jpg (7303 bytes)
This splendid survivor belongs to Thomas Borchers, in Germany
[ Photos, courtesy of the owner ]

 

Engine numbers: 61-A-1 to 61-Z-18006 [1921 + 1922-1923]

Trivia: The following information was drawn from the magazine Automotive Industries which I was able to consult at the Detroit Public Library in September 1994. Stupidly, I forgot to note down the year/month of the magazine:

- Cadillac invests $2,000,000 in plant, p.833

 


1923

li23bklc.jpg (24711 bytes)
Cadillac body factory in 1923 (from a 1923 merchandising brochure)

Facts: Good article in AI, 22.9.21, pp.555-558. V8, Type 61; 150,000 V8 cars had been produced by 1923; little change in appearance; minor refinements; improved, thermostatically controlled carburetor for use with high or low octane fuels; greater fuel economy; easier starting and quicker acceleration; thirty new Cadillac-designed grinding machines installed at factory to manufacture transmission gears to the finest limits; following information drawn from catalog on Cadillac enclosed cars: dash equipment including: combined clock and speedometer with trip reset, combination ammeter, oil and fuel gauge, cowl vent (controlled below dash), comb. lights & ignition switch, dash lamp, auxiliary air pump, headlight tilt button, auxiliary air valve button on dash, cigar lighter with ext. cord. Standard finish: black (three optional colors), upholstery in finest mohair velour, top and headlining colors to harmonize with seats and seat-back material, same material on robe rail, 132" wheel base (335.28cms) all enclosed models, windshield wiper and rear view mirror standard, upper & lower ventilating windshields.

Easy ID: Similar to 1922

23sub7.jpg (9631 bytes)

Models: (Enclosed cars): Type 61 (1) phaeton (photo in CLC 8/93, p.8), (2) 7-passenger Suburban, (3) 5-passenger Sedan, (4) 4-passenger Victoria , (5) 5-passenger Coupe, (6) 2-passenger Coupe, (7) 7-passenger Limousine (photo), (8) 7-passenger Imperial Limousine (photo); (9) Landaulet (photo); [more >>>>>]. For interior appointments, see 1923 catalog (p.2).

Engine numbers: 63-A-1 to 61-H-1550 [1923-1924]


1924-25

Facts: (new) 90° V-8 motor with "compensated" crankshaft (crank throws are 90° apart and crankshaft is fitted with compensating weights; also termed "Compensated" engine; engine photo SIA 5, p.24; new crankshaft "rotates with unprecedented smoothness"; the fully counterweighted two-plane crankshaft meant that all primary and secondary forces were balanced and engine smoothness was improved; bore and stroke 31/8x51/8" (80x130mm), 314" (5 liter) displacement, 2 individual braking system, foot (service) brake now on all 4 wheels, hand (auxiliary) brake on rear wheels only, 17" (43cm) drums on all 4 wheels, tires 33x5", 132" (3m35) wheel base, 20-gallons fuel tank( 75 liters), snubbers (??) front and rear; power up to 72HP; upholstery (Touring car) extra-heavy pebble grain, dull finish black leather, (Phaeton & Roadster) long-grain bright-finish black leather; (closed cars) selected mohair velvet or cloth fabrics, cushion springs of Cadillac design, waterproof toolbox with lock, in RH dust shield; all cars LH drive (French catalog mentions RH-drive available on request); fully-lined tops on Touring car and Phaeton, sport top on Roadster, plate glass back-light in all tops, large, transparent areas in side curtains fitted with double flaps on lower edge (tagged to facilitate attaching), upper panels on all curtains may be opened for signaling and ventilation, side curtains carried in special container bag with inserts to protect lights, adjustable upper & lower windshield sections, closed cars also have sun and rain visor covered with leather fabric; no dome lights in Coupe (equipped with ¼ lights, dash-mounted 8-day clock (all models), 2nd 8-day clock in passenger compartment of open Limousine, Brougham de Ville, Imperial Suburban and Imperial Sedan, speedometer visible from rear compartment, comb. ammeter, air & oil pressure gauge, electric motor horn, (automatic tire inflator mentioned in French catalog), foot rail in all models except Coupes (and Roadster in French catalog), robe rail, license tag holders (not in French catalog), rear view mirror, automatic windshield cleaner, electric cigar lighter on all models except open Limousine and Town Brougham , portable insp. lamp on 14-ft. reel, under hood, tire-holder for 2 tires with approved lock ("improved" instead of "approved" in French catalog). Duco nitro-cellulose lacquer paint was introduced (manufactured by Dupont de Nemours Company); it speeded up the painting process immensely and improved the body finish.

Easy ID: Wider radiator; "drum" headlights; radiator shell identifiable by the angular lines at the upper LH and RH corners: / \ (in 1925 these were changed to softer curves).

24LIMINT.JPG (3430 bytes)
Limousine interior detail

 

Models: Initially eleven bodies with three more added mid year; five custom-built closed cars in the third quarter of the year including (1) Landau with oval ¼ windows accented by false landau bars [source: "Motor Age" and "Motor World", 2.10.1924] (photo). Following prices are from Cadillac advertisement of this period: (2) 7-passenger Touring car ($3085) (lots of photos, including CLCA 1981, p.14-17, C&D card set); (3) 4-passenger Phaeton ($3085) (photo); (4) Roadster ($3085) (photo). (5) 4-passenger Victoria-Coupe ($3275) (catalog photo). (6) 7-passenger Sedan ($3585) furnished in Cadillac blue and upholstered in cloth of granite weave, and special taupe color (photo: CLCA 1979, p.10). (7) Fisher 2-passenger Coupe ($3875). (8) 5-passenger Coupe ($3950) (photos in color and B&W); (9) 5-passenger Sedan de Luxe ($4150). (10) Suburban de Luxe ($4250). (11) Imperial Sedan ($4400). (12) Imperial Suburban ($4500) (photos in color and B&W); (13) Town Brougham ($4600) (photo). (14) Open-front Limousine ($4600) (photo). Five "Custom" models introduced at years end on 138" wheel base (except Coupe -- on 132" wheel base); photo/illustration: (SIA59, p.51); drawing of instrument panel (CLCA 1981, rear cover); custom cars: 3-position Landaulet + Convertible Sedan + Town car by O. Heimburger, Basel [CH], (photocopy from HW, 11/92, in brochure "50 Jahre aus VSCI - USIC, 1919-1969", by Donald Brun); motor stage, CLC, 4/74, p.5.

24trg.jpg (5481 bytes)
The touring car

24VIC.jpg (5797 bytes)     24VIC2.jpg (9836 bytes)
1924 Victoria [and survivor]

 

Engine numbers: 63-A-1 to 61-H-1550 [1923-1924]

Trivia: (1) King George of Greece used a 1924 Cadillac [can be seen in period advertisement - artist: Neysa]. (2) The Nairn brothers [Gerald and Norman]; chose Cadillac open touring cars for their "Desert Mail" run between Beirut and Baghdad in 1923. Modified with small refrigerators and asbestos-lined hoods, these Cadillacs could run all day and all night, across 600 miles of burning desert terrain.

 


1925-26

>>>>>review 1925-1926 section (1926 models appeared July 1925)

 


1925

Facts: Lawrence P. Fisher took over as head of Cadillac in April 1925 [source: AI, 23.4.1925]. Like 1924 models (V63). Trim materials used in 1925 including nickel, walnut and pewter. WHEEL BASE up to 138" (cms.) in 4 out of 5 new models. Prices from $3185 (open models) to $4950 for 7-passenger Imperial Suburban. Factory building program almost completed with $2¼ million additional investment for 7 new foundries covering 7 acres. September : Fleetwood Body Corp was purchased for GM; , wood wheels with 33 x 6.75 low pressure tires, wire wheels optional at extra cost. Six Duco color schemes are offered but any color scheme is available with 60 days notice.

Easy ID: Radiator shells, drum headlights and side lights now nickel-plated; these models also also identifiable by the softer curves in the upper LH and RH corners (in 1924 these were angular: / \) and the raised, upswept molding carrying the Cadillac crest.  Vertical shutters added in radiator shell, elliptical crowned fenders, tool box on forward part of RH and LH running boards.

25dcpha.jpg (6714 bytes)     25cp5.jpg (9411 bytes)
Two survivors:  dual/cowl phaeton (left), Victoria coupe (right)

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This lovely survivor is currently (2003) in the United Kingdom
[ Photos:  courtesy of the owner ]

 

Models: Series 314 and 314A; (1) a new Cadillac "Mail coach" made its appearance early in the year [source: AI, 1.1.1925]; it sold for same price as open cars. Thirteen standard and custom Fisher styles; these were, in the standard line on 132" wheel base: (2) 5-passenger Brougham ($2995). (3) 2-passenger Coupe ($3045) (photos: side plus ¾ front view); (4) 4-passenger Victoria ($3095). (5) 5-passenger Sedan ($3195) (photo). (6) 7-passenger Sedan ($3295). (7) 7-passenger Imperial with division ($3435). The Custom line on the 138" wheel base (except the Roadster on 132" wheel base, at $3250) included: (8) 7-passenger Touring Car ($3250) (photos in color and B&W); (9) Phaeton ($3250). (10) 5-passenger Coupe ($4000). (11) 5-passenger Sedan ($4150) (photo). (12) 7-passenger Suburban ($4285) (photo). (13) 7-passenger Imperial ($4485) (photo). New article in AI for 30.7.25 (1926 models?) mentioned Duco colors available were blue, Waverley gray and Arizona gray for the standard line; the Custom models were available any color upon 60 days notice although 6 standard colors were also offered. Nice Limousine photo: (MK 5/87, pp.52-53, plate number VS819; HW collection) {***} custom bodies: Elkington [UK] did at least one Cadillac body this year [source: MH article C/C 9/82, p. 27]; a special Series 314 sport phaeton with body by Le Baron was shown at NY show [source: Hendry article in C/C, 9/82, p. 27]; Brunn exhibited Sport Phaeton on "314" chassis, with special radiator, hood and fenders at 1925 NY show (CC&CC, 9/1925, p.27); information.: 1924-25 Cadillac article Vintage Cadillac Returns to a Vineyard (SIA112, pp.60-62)

Engine numbers: 63-H-1551 to 61-M-2572 [1925]


1926

Facts: This was the introduction year for the Series 314, starting in July 1925, replacing the V63. The 200,000th Cadillac built was sold in January 1936 to Mr. Glenn H. Curtiss, famous inventor and manufacturer of airplanes and hydroplanes [source: MA, 7.1.1926]. Opening of new administration building finalized (vast construction program had begun in 1919). A caption to an illustration in the 1926 product catalog says Public preference for the Cadillac is pronounced only because public confidence in Cadillac mechanism, coachwork, and policies has never been betrayed. Year after year, this car has maintained its position, well in the van of engineering thought and practice; year after year, it has accorded its owners an excess measure of travel comfort, Its leadership has become traditional. Its worth is acknowledged, and everywhere the public mind is firmly settled in the conviction that ultimate degrees of motoring satisfaction may be attained only with the Cadillac. Extensively re-engineered car for 1926. engineered by Ernest Seaholm[ chief engineer], C.W. Strickland [assistant chief engineer], Frank Johnson engineer and transmission design], H.H. Gilbert [research engineer], G.E. Parker [designer] and W.N. Davis [body engineer] these models constitute link between Leland era and Seaholm/Earl era where styling became pre-eminent; third "generation" V8 since 1914-15 model; in late 1925, Cadillac asserted that of 180,000 cars built since 1902, not a single engine was ever replaced by the factory for any reason; same bore and stroke, crankshaft and structure as earlier engines, major differences in cooling and electrics; only one pump used, thermostatic radiator shutters replaced valve type, Delco 2-unit electrical system; vertical starter motor and separate generator replaced single unit crankcase ventilation, ; new longitudinal, semi-elliptic rear springs in lieu of former platform, giving lower profile; new rounded radiator shell. Weight down 250 lbs (130lbs off engine alone, down to 714 lbs). Power up from 80HP to 87HP. Prices also reduced, starting at $2995; vertical-mounted starter-motor, single water pump instead of two used formerly, thermostatic control of engine temperature through automatic, vertical radiator shutters, new, nickel radiator shell, improved crankcase ventilation, new 60" long semi-elliptic rear spring for improved ride, new "Silico-chrome" valves, 4-pole Cad-Delco generator belt-driven from camshaft, Exide 130 a/h 6V battery, tilt-beam headlamps, 15 carbon-steel clutch plates (down from 17), gear ratios: 4.91 to 1, 4.5 to 1 and 4.15 to 1. Tires: 33x6.75" cord balloon. Wheel bases: 132" [Standard line], 138" [Custom line] and 150" [chassis only], tread 56", fuel capacity: 16.67 imperial gallons (75.7 liters); bodies: with interior, patent-construction armrests, inner doors garnished with walnut window moldings, sturdy doors with outside door handles and double safety catches; combined interior door and pull-to handle, instrument board with walnut inset panels, battery located in locked metal case inset in LH front fender, tools in locked case on RH front fender. All open cars upholstered in soft finished hand-buffed leather, closed cars in selected Mohair velvet or cloth fabrics, cushions and back springs of special design encased in fabric, standard jobs have cotton bats in plain pleats, rigid metal running boards with ribbed rubber matting and white metal binding with black facing; large cowl ventilator, motor-driven horn on LH headlamp bracket (control button in center of steering wheel), universal key for switch, tool-box, tire carrier, gearshift lever and door locks on all enclosed models; starting January 1936: special Fisher, flat, swing-out "V-V" windshield on closed cars, slanting, one-piece windshield with vent wings on open cars, combined cigar lighter and inspection lamp on 12-ft. cord, 8-day clock on all dashes, foot rail in all models except coupes], electric motor horn, power air-compressor for tires, robe rail, license tag holders, rear view mirror, automatic windshield cleaner, tire carrier with approved lock, vanity [toilet] cases [closed cars only], trunk rack [Brougham, Phaeton and 5-passenger Sedan only]; [source: AI, 30.7.25 and Hendry articles in C/C, 9/82, p. 27 and SCC, pp. >>>>>].

Easy ID: Battery box and tool-box mounted on forward part of running board, integral with front fenders. Fourteen hood louvers.

26a.jpg (6304 bytes)

 

Models: Later in the year, custom Fleetwood bodies became available on individual order. According to 1926 product catalog, all bodies were Fisher-built.. The standard line embodied Cadillac's highest ideals of travel comfort and of beauty. Furnished in Duco [Dupont Company] finish in various color treatments, they are cars of distinctive charm. The standard line [in order of appearance in the catalog] had flat, vertical windshields, smallish drum headlamps, plain nickel door handles; included were: (1) 2-passenger Coupe, (2) 5-passenger Sedan, (3) 7-passenger Sedan, (4) 4-passenger Victoria, (5) 5-passenger Brougham. The Custom line mainly on 138" wheel base, identified immediately by sloping, one-panel, swing-out windshield [except Touring Roadster and Phaeton which had special slanting windshields], a special flush roof bead molding [rain gutter], motometer on top of radiator grille, outside door handles in hard rubber finish, double bar front bumpers and twin rear "bumperettes"; they had dome lights and ¼ panel lights [dome lights came on automatically when door was opened]; door sills were covered in white, rust-proof metal, inside hardware had enamel inlay harmonizing with body upholstery, richly inlaid hardwood panels on doors and smoker cases, detachable toilet [vanity] and smoker cases, solid hinged robe rail with end handles, silk cord assist handles at top of rear door posts, cable-type window lifters, upholstery laid over special, fabric-encased springs, front and rear bumpers, motometer, molded rubber running board mats, running-board step plates, oversized drum headlamps; an electric gasoline gauge was standard as were combined parking and headlights in oversized, nickel-plated drum-type headlights, 33x6.75" tires on a choice of wood, steel disc or wire wheels, and the new "VV" swing-out, ventilating windshield. Custom line: (6) 5-passenger Sedan, (7) 7-passenger Touring with 5-bow top, covered in heavy black leathered fabric with full headlining, and side curtains that opened with doors, (8) 5-passenger Coupe, (9) 2-passenger Roadster [on 132" chassis] with 3-bow top, (10) 4-passenger Phaeton with 4-bow top, (11) 7-passenger Suburban [not illustrated in catalog], (12) 7-passenger Imperial Suburban. Seven standard Duco color treatments; any color available on request but waiting time needed. Five more Fisher bodies were available: (13) 5-passenger Sport Landaulet Sedan. (14) 2-passenger convertible Coupe [both on 132" wheel base]. (15) 7-passenger Imperial Sedan [on 138" wheel base]. (16) Sport Phaeton. (17) 5-passenger Victoria Coupe]. Other custom bodies available from Brunn, Fleetwood, Judkins and Le Baron [there were 4 by Brunn and 10 by Judkins and Le Baron (source: Hendry article in C/C, 9/82, p.27)]; one custom body by Brunn [a Convertible Coupe], executed much in the Lincoln tradition, was exhibited at the 1926 NY show (CC&CC, 9/1925, p.27) photos: 2-passenger Coupe (CLCA 1977, p.38 and CLCA 1981, p.26); small photo of instrument panel (CLCA 1982, p.28); sedan (CLCA 1979, p.31);. Good article in AI, 2.12.25, pp.278-279 Unsprung Weight in Cadillac Reduced; Town Car photo in CLC for 4/79 (rear cover); MA. July 29, 1926; SS, 3/65

Engine numbers: 100001 to 150619 [1925-1926]

Trivia: the 1926 Cadillac had sixty-five lubrication points

 


1927

Facts: Series 314 and 314-A eight-cylinder, The Series 314, built 7/25 - 7/1926 was replaced by an updated Series 314A, built 71926 - 8/1927. Large drum headlights on all models instead of only on "Custom" models, new walnut instrument panel with silver inlays. First appearance of term "Cabriolet" to designate closed body style with leather-covered roof portion. Many dealers staged "Silver Anniversary Salon" in Oct. 1926 to officially launch 1927 models. Chicago dealer exhibited 30 models in huge tent, transformed into a garden, where full orchestra entertained nightly; show drew 2000 visitors a day. La Salle models made their appearance [see La Salle database]. "Refinements" are described in AD, 1/27, pp.32+99: push-pull type ignition switch, new light control switch on steering wheel, forward-folding windshield on roadsters and phaetons, adjustable seat in roadster, distinctive interior features, new nickel side lamps, new Delco ignition.

Easy ID: Battery box and tool-box removed from running board and stored in sill compartments. Still fourteen hood louvers. New, colored Cadillac emblem on black background in center, top of radiator. Last of the drum-shaped parking lights and headlights.

27subur.jpg (7389 bytes)

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Above: artist's view and actual phaeton

27dcpha.jpg (9186 bytes)
The sporty dual-cowl phaeton

 

Models: Introduced already in summer of 1926; 50 styles were offered in 500 color combinations. Eighteen Fisher bodies of which five were new styles. Eleven styles were new or modified. Four new, so-called "cabriolet" styles were the Custom 5-passenger coupe, 5-passenger sedan, 7-passenger suburban and 7-passenger imperial. Among the modified bodies were the Standard 7-passenger sedan and 7-passenger imperial both put on the 138" chassis, and the Victoria which was increased from 4 to 5 passengers. Entirely new styles included the 2-passenger sport coupe, the 5-passenger sport sedan, the 2-passenger convertible coupe and the dual-cowl sport phaeton. Special custom offerings were available from Brunn, Fleetwood and Willoughby; different radiator and fender design with inside compartments for battery and tools, instead of being located in boxes on fenders. Special hearse and ambulance bodies available on a new 150" chassis, built for Cadillac by Meter of Piqua, Ohio. Styles much like 1926. Standard line: (1) 5-passenger Brougham ($2995). (2) 2-passenger Coupe ($3100). (3) [new] 2-passenger Sport Coupe ($3500). (4) 5-passenger Victoria [formerly 3-pass.] ($3195). (5) 5-passenger Sedan ($3250). (6) [new] 5-passenger Sport Sedan ($3650). (7) 7-passenger Sedan ($3400). (8) 7-passenger Imperial [limousine with divider] ($3535), now 138" wheel base (350,5cms.). (B) Custom styles: (9) 2-passenger Roadster ($3350) (photo, CLCA 1979 p.11). (10) 4-passenger Phaeton ($3450). (11) [new] Sport Phaeton, double cowl ($3975). (12) 7-passenger Touring Car ($3450). (13) [new] 2-passenger Convertible Coupe ($3450) (photo in CLCA 1979, p.11]. (14) 5-passenger Coupe ($38575). (15) 5-passenger Sedan ($3995). (16) 7-passenger Suburban ($4125). (17) 7-passenger Imperial ($4350). (18) 5-passenger Coupe Cabriolet with leather top ($3955). (19) 5-passenger Sedan Cabriolet with leather top ($4095). (20) 7-passenger Suburban Cabriolet ($4225). (21) 7-passenger Imperial Cabriolet with leather top ($4450). "Custom" styles are on 138" wheel base except the roadster (on 132" wheel base). Additional styles (and apparently first use of Fleetwood styling codes): (22) 2891 Limousine Brougham ($5525). (23) 2925 Town Cabriolet with auxiliary seats ($5750). (24) 3012 Transformable Town Cabriolet ($6500). (25) 3200 Town Cabriolet with opera seats ($5500). (26) 3202 2-passenger Coupe with rumble seat ($4775). (27) 3260 5-passenger Imperial ($4975). (28) 3260S 5-passenger sedan ($4875). (29) 3261 5-passenger Imperial Cabriolet ($5125). (30) 3261S 5-passenger Sedan Cabriolet ($4975). (31) 3275 7-passenger Imperial ($5150). (32) 3275S 7-passenger Sedan ($4975). (33) 3276 7-passenger Imperial Cabriolet ($5375). (34) 3291 Limousine Brougham ($5525). Other custom bodies: 4 custom bodies by Brunn were proposed, as were 10 others by various coach-builders [source: Hendry article in CC&CC, 9/82, p.27]. Series 303 La Salle convertible coupe (C&D card set).

27CPFLT.JPG (9982 bytes)     27Vic_old.jpg (4216 bytes)
Left: 1927 Silver Anniversary Salon model (October, 1926);  right, this surviving 5-pass Victolria needs a lot of TLC

 

Engine numbers: 300001 to 320001 [1927-1928]

 


1928

Facts: Series "341" [indicating 341 cubic inches engine displacement - formerly 314 cu" ]; information: (CLCA 30th anniversary issue, p.38); mechanical features: Compensated 90° V-8 engine, bore and stroke 35/16x415/16, 341 cubic inches displacement , 35.1 HP (SAE rating), 90HP actual, new design clutch (2 driven discs 9½" diameter both sides faced with compressed asbestos fabric, driven by flywheel), 21-gallons fuel supply, 6-gallons water cooling, 21¼" 6-blade fan, HF vibrator-type horn, 2 tilt-beam headlamps, 2 side lamps, 2 rear lights (RH stop light, LH tail light), step lights in dust shield light automatically on opening doors , front brakes equalized when straight ahead, 16" drums on all wheels (down from 17½"), 19" diameter steering wheel (up by 1"), new rubber composition instead of walnut, instrument board with windshield wiper control, carburetor heat control, spark control, oil pressure gauge, carburetor enriching device, instrument light switch, speedometer, ammeter, electric fuel gauge, 8-day clock, ignition lock, engine temperature indicator, combined inspection lamp & cigar lighter; one-piece, full-crown wide fenders, gear ratio 4.75 to 1, tires 32x6.75 cord balloon, 140" wheel base [formerly 132" and 138"], 9" ground clearance, artillery type hickory wheels with steel felloes. 18004 units built. Catalog printer was still Evans-Winter-Hebb Inc., Detroit. Article by A.F. Denham in AI, 10.9.27, pp.366-369, "New Cadillac Announced has Larger Engine, Longer Wheel base" (has cross-sections of "341" engine on pp. 368 and 369).

Easy ID: Lights now cone-shaped. Parking lights still at firewall level. Numerous, narrow hood louvers not extending all the way to the radiator shell.

285psd.jpg (6591 bytes)

 

Models:(body styles): Longer, more streamlined car this year; 26 basic body styles offered [ads. mentioned 50 in all]. At the 24th NY Automobile Salon that opened on 2 December, 1927, Fisher exhibited five bodies on the LaSalle and three on the Cadillac chassis; Fleetwood exhibited two La Salles [a town car and an all-weather phaeton], plus an art moderne Cadillac town car; the latter featured a polished aluminum, damascened, recessed hood and cowl; all the moldings around the windows, top and back were in polished aluminum; lamps, windshield frame and wheel spokes were chromium-plated; a silver leaf stripe on the car's black finish matched the effect of the polished aluminum; a new rayon fabric piped with silver leather was used on the seats and armrests; the ceiling, inner rear quarter panels and rear panel were lined with a plain rayon material; opera seats were fitted against the division of which the cabinet had elaborate inlays of 22 different polished hardwoods in a modernistic design; interior hardware was color plated in a 2-tone effect1; other Cadillacs by Fleetwood on exhibit at the salon included a convertible coupe, an all-weather phaeton with division glass, a 5-passenger sedan with small rear quarter windows, a town brougham with rear quarter windows and metal back, a 5-passenger "club cabriolet", a town car, a 7-passenger town car and a 7-passenger limousine. Also on show was a 3-position town car/landaulet/open touring car with a body by Hibbard and Darrin of Paris. Fisher "custom" models for 1928 include: (1) 2-passenger Roadster with rumble seat ($3350), 4439lbs. (2) 7-passenger Touring Car ($3450), 4668lbs. (3) 4-passenger Phaeton ($3450) [CLCA 1989, p.9)]. (4) 4-passenger D/C Sport Phaeton ($3950), 4770lbs [story and photos in CLCA 30th anniversary issue, pp.11-13, C/C 2/1977, pp.22-23, photo C&D card set]. (5) 2-passenger Coupe with rumble seat ($3295), 4597lbs. (6) 2-passenger convertible Coupe with rumble seat ($3495), 4597lbs [photo: CLCA 1979, p.12]. (7) 5-passenger Coupe ($3495), 4700 lbs. (8) 5-passenger Town Sedan ($3395), 4843lbs. (9) 5-passenger Sedan ($3595), 4846lbs. (10) 7-passenger Sedan ($3695), 4934lbs. (11) 5-passenger Imperial Sedan ($3745), 4841lbs. (12) 5-passenger Imperial cabriolet ($3745). (13) 7-passenger Imperial Sedan ($3895), 5067lbs. (14) 7-passenger Imperial cabriolet ($3895). Bare chassis 140" ($2800). Fleetwood bodies: (15) style 8025 5-passenger sedan ($4095), 4950lbs. (16) style 8045 5-passenger Sedan cabriolet ($4095), 4950lbs [later V16 styles with final digits "55S" were similar in appearance]. (17) style 8055 5-passenger Imperial sedan ($4245), 4960lbs [later V16 styles with final digits "55" were similar in appearance]. (18) style >>>>> (???) 5-passenger Imperial cabriolet ($4245), 4960lbs. (19) style >>>>> 7-passenger Sedan ($4195), 5050lbs. (20) style >>>>> (???) 7-passenger Sedan cabriolet ($4195), 5050lbs. (21) style >>>>> (???) 7-passenger Imperial sedan ($4445), 5180lbs. (22) style >>>>> (???) 7-passenger Imperial cabriolet ($4445), 5180lbs. (23) style 3512 7-passenger Town Car ($5000). (24) style 3520 7-passenger Town Car ($5500). (25) style 3525 7-passenger Town Car ($5500). (26) style 3591[>>>>> (???)] 7-passenger Town Car ($5500). Other custom bodies: [extracted from French Cadillac-LaSalle portfolio catalogue with 14 B&W plates] Hibbard & Darrin town car (CLCA 1976, p.17); H&D Convertible Sedan (CLCA 1989, p.8); Kellner, Town car (proposal only? CLCA 1989, p.10); Million-Guiet, Town car (proposal only? CLCA 1989, p.11).

28TC.JPG (6645 bytes)
Fleetwood style #3525 town car (from that year's small product catalog);
they called it a Transformable Town Cabriolet

28sdn3.jpg (8212 bytes)

28sdn.jpg (5578 bytes)     28sdn2.jpg (4628 bytes)
These two rows: 1928 sedan for 5 passengers

28LimF.jpg (7448 bytes)     28LimA.jpg (5662 bytes)     28LimD.jpg (5789 bytes)

28LimB.jpg (5718 bytes)     28limC.jpg (5306 bytes)
Here's a nice surviving, leather-back limousine

 

Engine numbers: 320002 to 338104 [1928-1929]

 

1929

Facts: now designated Series 341-B indicating no change in engine displacement; 18004 units 341B built; engine rated 95HP, optional low compression engine 4.8-1, new Syncro-Mesh transmission for noiseless, smooth gear changing at all speeds [did away with "double clutching"], "coincidental" (i.e. "combined"] theft-proof lock for ignition and transmission (on dash), starting motor mounted on RH side of transmission, parking lamps mounted on top of front fenders, new Duplex-Mechanical brakes, entirely enclosed, steering reduction 15 to 1, tires 7.00x20" cord balloon (formerly designated 32x6.75"), 140" wheel base, RH turning radius 23', LH 25' 1", gear ratio 5.03 to 1 (optionally 4.75 to 1), new Security-Plate Glass fitted in all models. Double-acting Delco shock absorbers were introduced (CLC 7/93, p.4). First mention of GMAC deferred payment plan. Standard equipment: one spare rim, shock absorbers, front and rear bumpers, rear view mirror, sun visor, cowl ventilator; closed cars have in addition: ventilating windshield, smoking case, vanity case, corner lamps and dome lamp, adjustable front seats, Security-Plate glass in all doors , windows and windshields, chromium plating on all external nickel parts. Wire or disc wheels optional at extra cost. Another $5 million were earmarked for plant expansion, to increase output by 50%. Unexpected stock-market crash of October 1929 adversely affected 1930 production. Good write-up in AI, 25.829, pp.256-259

Easy ID: Like 1928, except parking lights moved to top of front fenders.

29-7passFR.jpg (23770 bytes)
Petiod pic, from a French auto magazine [ZTV coll.]

P29imp7.jpg (7674 bytes)     29cnvcp.jpg (11824 bytes)
Limousine for 7 passengers (left), surviving convertible coupe (right)

29dcpha.jpg (5465 bytes)
A d/c phaeton from "way-back-when"

 

Models: 1929 was the year of "daring art conceptions"; in an advertising fantasy for 1929 (?) Cadillac's in-house magazine "The Crest" likened some of the year's creations to the following works of the world's art: "The Magnificent" (by Boticelli), "The Noble Slav" (by Rembrandt), "Philip IV of Spain" (by Velásquez), "The Laughing Cavalier" (by Frans Hals), "The Conversation" (by Watteau) [inspired the La Salle 5-passenger Sedan], "Col. George Coussmaker" (by Sir Joshua Reynolds), "Souvenir of Normandy" (by Corot), "Head of a Young Girl" (by Vermeer), "Flora" (by the Titian), "King Henry VIII" (by Holbein), "Blue Boy" (by Gainsborough), "Carnation Lily, Lily Rose" (by Sargent), "Mona Lisa"" (by Leonardo Da Vinci), "Swimmers" (by Sorolla), the ceiling of the Sistine Chapel by Michaelangelo, "Le Chapeau de Poil" (by Rubens) and "Cremone Lights" by Whistler). As quoted by the writer, Frenchman Albert Desjardins, these paintings were chosen by Fisher and Fleetwood as a basis for "a novel conception in equipage design". "Series 341-B: Fleetwood body styles, ranging in price from $4195 to $7000, most Cadillac prices up (from $100 to $250) since last year. Cadillac "Custom" models by Fisher on 140" wheel base: (1) 2-passenger Roadster ($3350), 4781lbs (small photo, CLCA 1987, p.24). (2) 7-passenger Touring ($3450), 4774lbs. (3) 4/5-passenger Phaeton ($3450), 4606lbs. (4) 4-passenger Sport Phaeton ($3950), 4906lbs. (5) 2-passenger Coupe with rumble seat ($3295), 4909 lbs. [Following are all up by $100 since 1928] (6) 2-passenger Convertible Coupe with rumble seat ($3595), 4796lbs. (7) 5-passenger Coupe ($3595), 4887lbs. (8) 5-passenger Sedan ($3695), 5040lbs. (9) 5-passenger Town Sedan ($3495), 5030lbs. (10) 7-passenger Sedan ($3795), 5140lbs. (11) 7-passenger Imperial ($3995), 5156lbs. Cadillac by Fleetwood on 140" wheel base: [all up $100 since 1928] (12) style 3830S [or 3930S?] 5-passenger sedan, metal back and rear quarter panels ($4195), 5200lbs. (13) style 3830 5-passenger imperial [as above] with division glass, robe cord instead of rail ($4345), 5300lbs [also (14) style 3830C 5-passenger imperial landaulet] and (15) style 3830SC 5-passenger Landaulet Sedan]. (16) style 3855S 5-passenger Sedan cabriolet, as above but no glass division or phone, has adjustable front seat, rail instead of cord ($4195), 5170lbs [also (17) style 3855SC 5-passenger Landaulet Sedan] ($5250), 5230lbs. (18) style 3875S 7-passenger Sedan, no divider ($4295), 5300lbs. (19) style 3855 5-passenger Imperial Cabriolet, full leather back and rear ¼-panels ($4345), 5320lbs. (20) New style 3861S (?) 5-passenger Club Cabriolet or Close-coupled Sedan with full leather back and rear ¼-panels, trunk ($4395), 5200lbs [also (21) style 3861SC 5-passenger close-coupled Landaulet Sedan]. (22) style 3975S (3875S?) 7-passenger Sedan ($ .......). (23) style 3875 (3975?) 7-passenger Imperial, metal back and rear ¼-panels, 2 forward facing extra seats, upholstered over springs ($4545), 5340lbs [also (24) style 3875SC 7-passenger Landaulet Sedan ($5500), 5320lbs]. (25) New style 3180 5-passenger all-weather phaeton model with Burbank top, back and rear quarters, inside bow, fully collapsible, without glass partition, weight 4880[5140?] lbs, cost $5750 [source: McC, p.131]. (26) same style 3880 Imperial Phaeton Sedan with glass partition ($5995), 5280lbs [have Dumka drawing of similar (27) style 3550?]. (28) style 3512(?) Town car, full leather back and quarter panels, 2 opera seats ($5250, up from $5000), [also (29) style 3512C Town Landaulet]. (30) style 3520 (?) Town Car, as above with quarter windows, 2 extra forward-facing seats upholstered over springs ($5500), [also (31) style 3520C Town Landaulet]. (32) style 3525 Town car, full, leather back and quarter panels, 2 forward facing extra seats, upholstered over springs ($5500). (33) style 3925 [1930 ???], also (34) style 3525C Town Landaulet style. (35) unique style 3885 custom 4-passenger Victoria Convertible Coupe (only 1 assumed built, body N° 11616) (SS [???] - photos: RH front side, RH rear side, body tag, rear, top down, interior top, headlight emblem, Pennsylvania "V" windshield, trunk and rear wheel). (36) style 3591 Town Car, metal back, full ¼-windows, 2 forward facing extra seats, upholstered over springs ($5500), 5280lbs [also (37) style 3591C Town Landaulet and 3991 - 1930 ???]. Special Cadillac by Fleetwood on 152" wheel base: (38) 5-passenger Sedan with leather-covered roof and mail coach sill, built for prominent motor-car official2.    Following additional 1929 prices not mentioned above are from 1929 product sheet for (39) 7-passenger Imperial. Bare chassis, 140" wheel base ($2800). (40) 5-passenger Imperial Sedan ($3895). 1929 Photos: Town Sedan (photo, CLCA 1977, p.38); Town Car [same issue] (also CLCA 1977, p.42); D/C Phaeton (CLCA 1974, p.31). It was a custom 1929 LaSalle model designed by Harley Earl that inspired the "Madame X" appellation on a limited series of V-16 closed body styles in 1930.

29TCFLTW.JPG (12240 bytes)     29CadTC.jpg (16840 bytes)
Left: factory photo of Fleetwood style #3125, town car for 7 passengers
Right: a lovely, surviving Fleetwood style #3591, town car for 7 passengers

 

Engine numbers: 500001 to 511005 [1929-1930]


1930

Facts: Good write-up in AI, 14.9.29, pp.368-370 [see also V12 and V16 sections]. Adverse effects of October 1929 stock-market crash. Some custom V-8 models had "Madame X" overtones [see McC p.133]. V8 specifications [1930 Series "353"]: indicating increase in engine displacement to 353 cu.", bore up by 1/16" to 33/8". compensated, 8-cylinder , V-type, 90° between cylinder blocks, 5-point suspension, rubber supports front and rear, 353 cu. in., bore and stroke 33/8x415/16", NACC power rating 36.45, actual more than 95HP, spark plug and header covers for trim appearance, 21" (cms.) 6-blade fan, 120 a/h battery [under RH front seat], 2 electric vibrating horns, combined stop and tail-light on LH rear fender, all brakes 15" diameter (cms.), 17 to 1 steering reduction, gear ratios 4.75 to 1 [optional 4.07 to 1 and 4.54 to 1], 134" wheel base (cms.), rear tread 59½" (cms.), front 57¼" (cms.), tires 6.50x19" [7.00x18" optional wheels and tires], tools in special fabric holder under front seat, special dash-insulating material against heat and engine noise. Brakes now enclosed for greater protection. New double stop/tail lights. Closed cars pre-wired for Delco-Remy radio [extra $150]; antenna concealed in top. Facts drawn from The Picture Book of Fleetwood]: The owner of a new [1930] Cadillac can travel smoothly and quietly at the speed he chooses - with positive certainty of control in steering and stopping, with multiple factors of safety, with complete freedom from rasping gears, with restful absence of those annoying rumbles which all too frequently mar the enjoyment of closed car transportation. In short, he travels in complete and wholly satisfying luxury. Power output unchanged (95HP) despite changes in combustion chamber and valve design; fully harmonized steering system, silent-shift Syncro-Mesh transmission , fuel supply up to 25-gall., cooling to 6¼-gall., dry disc plate clutch with two 10" diameter steel discs, 16½" diameter brake drums, spring suspension with double acting hydraulic shock absorbers, gear ratios 5.08 to 1 (standard), optionally 4.75 to 1 or 4.39 to 1, turning radius RH 24'7½", LH 25', tires 7.00x19, roomier bodies [rear seats 4" wider than previous models], 7-passenger Sedan and Imperial are 3" longer in rear compartment, new folding armrest (rear seat, center), interiors of sumptuous fabrics - mohair, broadcloth or whipcord, bright silver metal ware, metal vanity cases and smoking sets inset with matching upholstery trimming, improved acoustics through use of anti-friction tape between wood-wood, wood-metal and metal-metal contacts, rigid top framework (ash), padded to prevent rumbling, inner body sprayed with emulsified asphalt to dampen vibrations and insulate body, rubber shims between frame and body. To ride in the 1930 Cadillac was a revelation in what contemporary motoring has to offer as an experience in wholly satisfying luxury; new steering modulator on front of LH spring, new 19" diameter die-cast aluminum, steel-cored steering wheel, finished in black pyrolin. New nation-wide service policy for Cadillac owners. Over-all length of body: 211" (536cms.) Hendry article on V16 in SCC, pp.49-50. Article on Madame X by R. Burns Carson in SCC, pp.51-52; ATJ, 10/1929; ATJ, 9/1930 [new V12 models]

30BDYDRP.JPG (6267 bytes)
The assembly line in 1930

Easy ID: Like 1929, except hood louvers now extend all the way to the radiator shell. "V8" badge on stanchion between headlights and on wheel covers.

30bwlan2.JPG (7230 bytes)
Fisher town car style

305pcp.jpg (9274 bytes)
Fisher-bodied coupe for 5 passengers


Fleetwood style #3955, the Fleetmere sedan/limousine for 5 passengers

30fmere.jpg (6538 bytes)
Fleetwood style #3955C, like the Fleetmere, above,  but the landaulet version

30fwick2.jpg (5647 bytes)
Fleetwood style #3912, the Fleetwick town car for 5/7 passengers

30Fl3525.jpg (16823 bytes)     30Fl3525i1.jpg (5629 bytes)     30Fl3525i2.jpg (5487 bytes)
Fleetwood style #3925, the Fleetcrest town car for 5/7 passengers

30RDSV8.JPG (7365 bytes)
This is the smart and sporty roadster with V-8 motor
(it was availablealso  in V-12 and V-16 configuration)

 

V12 ID: Single, central running board light with long, chrome molding on either side of it. In addition, "V12" badge on stanchion between headlights and on wheel covers.

304825.jpg (6111 bytes)
This is Fleetwood stye #4825, a town car for 7 passengers

 

V16 ID: "V16" badge on stanchion between headlights and on wheel covers. Three basic styles: (1) - the most common - curved, raised hood molding running from rear edge of radiator housing, curving across hood and down to sill level just ahead of front doors; split "V" windshield, running board light between two sets of decorative horizontal chrome moldings on sill storage compartment doors (above, below and on either side of compartment door lock); (2) - quite common - horizontal belt molding, curved sill (or "coach" sill), single running board light; storage trays at forward end of sill; (3) - least common - Madame X styles, with horizontal belt molding, horizontal sill like first style, above, also with two running board lights and decorative horizontal chrome moldings on storage compartment doors; style (3) is further divided into flat and "V" windshield styles: (3a) these models feature an almost vertical, split "V"-windshield and a special instrument panel in two parts, shared between driver and front seat passenger; they cars were built (together with the "V"-windshield town cars) at the old Fleetwood works in Fleetwood, PA; (3b) these are the more common of the two (although still relatively rare); they feature a flat, 18° slanting windshield, slender "A" pillars and chrome or light-colored window frames. In addition, some standard Fisher bodies were also mounted on a number of V16 chassis; my guess is that you could only tell them apart from the V8 models by the "V16" radiator grille badge. Has anyone out there ever actually seen a 1930 V16 with a standard Fisher body? It is rumored that a style "168" Fisher Convertible Coupe might still be around]. The Fisher V16s are recognizable for being built on the 143" (363.22ms) wheel base chassis; the Fleetwood bodies used the 148" (375.92 cms) chassis. Author Richard Burns Carson mentions three different instrument panels on the V16. I know of only two: (i) the split panel of the Madame X cars built in Pennsylvania and (ii) the oval panel of the other sixteens, which was like the standard V8 and V12 panel. What was the third, if any ???

4155V.jpg (8550 bytes)
Fleetwood Madame X style (1): here #4155/4155S formal limousine/sedan for 5 passengers
[ verical windshield,  straight belt molding, fine windshield posts, chrome window surrounds ]

4130S.JPG (7608 bytes)
Fleetwood Madame X style (2): here #4130/4130S limousine/sedan for 5 passengers
[ as above, but with 18º, raked windshield ]

4212c.JPG (8201 bytes)
Fleetwood style #4212C, landaulet for 5 passengers
[ curved, so-calld "coach" sill ]

4355sc.JPG (9787 bytes)
Fleetwood style #4355C, landaulet for 5 passengers
[ raised hood molding curving around spare wheel mount ]

 

Models: Some 1930 V-8 models had later "Madame X" overtones [see McC p.133]. New sloping windshield helped reduce glare. Total number of styles down to 34 [including La Salle models]. Twenty-one body types in all, comprising over 100 "different" body styles: seven Fisher Custom bodies were: (1) 2-passenger Coupe. (2) 2-passenger Convertible Coupe [story TQ, 11-12/84, pp.4-5]. (3) 5-passenger Coupe. (4) 5passenger Sedan. (5) 5-passenger Town Sedan. (6) 7-passenger Sedan. see TQ7-8/85, p.14; (7) 7-passenger Imperial Sedan. There were at least fourteen Fleetwood Special Custom designs [excerpted from "Book of Fleetwood"] and a number of sometimes unique styling variations on individual themes: according to "The Picture Book of the Cadillac", some of the following are Fisher Custom and Fleetwood Special Custom bodies that were available: (8) 2901LX special Fisher 7-passenger Sedan on V16 chassis,. (9) LX2905 special Fisher 5-passenger town sedan on V16 chassis, (10) LX2913 special Fisher 5-passenger Coupe on V16 chassis, (11) 2950X special Fleetwood 7-passenger Sedan on V16 chassis, (12) 2951LX special Fisher 7-passenger Sedan on V16 chassis, (13) 30X special Fisher 7-passenger Sedan [test car for V16 motor], (14) 3289B special Fleetwood 7-passenger Town Car, (15) 3520 Town Car, with ¼-windows, 2 extra forward-facing seats upholstered over springs. (16) 3520C Town Landaulet, as above but with folding roof over rear seating area. (17) 3525 Town car, full leather back and ¼-panels, 2 forward facing extra seats, upholstered over springs [like 3925???]. (18) 3525C Town Landaulet, as above but with folding roof over rear seating area. (19) 3591 Town Car, metal back, full ¼-windows, 2 forward facing extra seats, upholstered over springs [like 3991???]. (20) 3591C Town Landaulet [like 3991C???], as above but with folding roof over rear seating area. (21) 3902 Fleetdowns 2-passenger Roadster (C&D card set?). (22) 3912 Fleetwick Town Cabriolet with opera seats [town car]. (23) 3912C Fleetwick Town Landaulet, as above but with folding roof over rear seating area. (24) 3920 Fleetmont Town Cabriolet [town car], with ¼-windows and 2 auxiliary forward-facing seats upholstered over springs. (25) 3920C Fleetmont Town Landaulet as above but with folding roof over rear seating area. (26) 3925 Fleetcrest Town Cabriolet [town car] with blank rear quarters, full, leather back and ¼- panels, 2 forward facing auxiliary seats, upholstered over springs. (27) 3925C Fleetcrest Town Landaulet, as above but with folding roof over rear seating area. (28) 3930 Fleetdene 5-passenger Imperial [with division glass]. (29) 3930S Fleetdene 5-passenger Sedan (small photo, CLCA 1982, p.36). (30) 3930SC Fleetdene Sedan Landaulet, as above but with folding roof over rear seating area. (31) 3955 Fleetmere 5-passenger Imperial Cabriolet [with division glass, blank rear quarters and leather roof covering]. (32) 3955S Fleetmere 5-passenger Sedan Cabriolet [blank rear quarters with leather roof covering]. (33) 3955SC Fleetmere Sedan Landaulet, as above but with folding roof over rear seating area. (34) 3960 Phaeton. (35) 3975 Fleetdale Imperial [Limousine with division glass]. (36) 3975S Fleetdale Sedan. (37) 3975SC Fleetdale Sedan Landaulet, as above but with folding roof over rear seating area. (38) 3980 Fleetway All-Weather Phaeton. (39) 3981 4-passenger Sedanet with leather roof on V16 chassis, (40) 3982 Fleetwind special Sedanet [roof covered with special light-colored Burbank leather, fabric-grained to imitate convertible top]. (41) 3991 Fleetbourne Limousine Brougham [town car], metal back, full ¼-windows, 2 forward-facing auxiliary seats, upholstered over springs - one unit built on V165 chassis. (42) 4081 [not at all like later V16 4381]. (43) 4082 Fleetwind Sedanet. (44) 4150 [???]. (45) 4157 7-passenger touring car; I have a colored photo illustration of such a touring car on a "PP" ("Photo Production") birthday card #3096/2 (printed in England); the car is primrose-yellow with black belt molding and fenders and beige cloth top and sidemount covers; it has a fold-over dual cowl and secondary windshield which might correspond also to a body style with final digits "60" (e.g. 4160, below) - who can tell me more about this car ??? (46) 4160 Phaeton. (See special issue CCIX, cover, and pp.1-3). (47) 4108C, (48) 4130 5-passenger Imperial with upright, "V" windshield, (49) 4130 5-passenger Imperial with "Madame X" sloping windshield, (50) 4130S 5-passenger Sedan with upright, "V" windshield, (51) 4130S 5-passenger Sedan with "Madame X" sloping windshield, (52) 4155 5-passenger Imperial with blank rear quarters and with upright, "V"windshield, (54) 4155 5-passenger Imperial with blank rear quarters and "Madame X" sloping windshield, (55) 4155C 5-passenger Imperial with blank, collapsible rear quarters and "Madame X" sloping windshield, (56) 4155S 5-passenger Sedan with blank rear quarters and vertical, "V" windshield, (57) 4155S 5-passenger Sedan with blank rear quarters and "Madame X" sloping windshield, (58) 4155SC 5-passenger Sedan with blank, collapsible rear quarters and "Madame X" sloping windshield, (59) 4160A Special Phaeton. (60) 4160B Sport Phaeton. (61) 4161 5-passenger close-coupled Imperial, (62) 4161S5-passenger close-coupled sedan (63) 4164 5-passenger town brougham, (64) 4175 7-passenger Imperial with upright, "V" windshield, (65) 4175 7-passenger Imperial with "Madame X" sloping windshield, (66) 4175S 7-passenger Sedan with vertical, "V" windshield, (67) 4175S 7-passenger Sedan with "Madame X" sloping windshield, (68) 4176 2-passenger Coupe, (69) 4185 5-passenger Victoria, (70) 4200 7-passenger Sedan with leather top, (71) 4206 2-passenger Coupe with leather top, (72) 4207 2-passenger Coupe with leather top, (73) 4208 5-passenger Sedan with leather top, (74) 4212 5-passenger Town Car, (75) 4212C 5-passenger Town Car with collapsible rear quarters, (76) 4220 7-passenger Town Car with leather roof, (77) 4220B 7-passenger Town Car without roof, (78) 4225 7-passenger Town Car, (79) 4225C 7-passenger Town Car with collapsible rear quarters, (80) 4235 2-passenger convertible Coupe, (81) 4257A 5-passenger touring car with folding tonneau and secondary tonneau windshield, (82) 4257H 7-passenger touring car with increased convertible top height, (83) 4260 5-passenger phaeton with crank-down secondary windshield, (84) 4260 5-passenger sport phaeton with folding tonneau and secondary tonneau windshield, (85) 4260A 5-passenger special phaeton with curved hood molding, (86) 4262 7-passenger Imperial with leather roof, (87) 4264 5-passenger Town Brougham, (88) 4264B 5-passenger Town Brougham with half-coach sill, (89) 4264B 5-passenger Town Brougham with half-coach sill and canework painted on rear doors and lower rear body, (90) 4275 7-passenger Imperial, (91) 4275C 7-passenger Imperial with collapsible rear quarters, (92) 4276 2-passenger Coupe, (93) 4280 4-passenger all-weather phaeton with secondary windshield, (94) 4285 5-passenger convertible Victoria, (95) 4291 7-passenger town brougham, (96) 4302 2-passenger Roadster, (97) 4312 5-passenger Town Car, (98) 4320 7-passenger Town Car with quarter windows, (99) 4325 7-passenger Town Car with blank rear quarters, (100) 4325C 7-passenger Town Car with blank, collapsible rear quarters, (101) 4330 5-passenger Imperial, (102) 4330S 5-passenger Sedan, (103) 4335 5-passenger Imperial with blank rear quarters, (104) 4355 5-passenger Imperial with blank, collapsible rear quarters, (105) 4355C 5-passenger Imperial with blank, collapsible rear quarters, (106) 4355S 5-passenger Sedan with blank rear quarters, (107) 4361 5-passenger close-coupled Imperial, (108) 4361S 5-passenger close-coupled Sedan, (109) 4375 7-passenger Imperial, (110) 4375C 7-passenger Imperial with collapsible rear quarters, (111) 4375S 7-passenger Sedan, (112) 4376 2-passenger Coupe, (113) 4380 4-passenger all-weather phaeton with secondary windshield, (114) 4381 5-passenger Coupe, (115) 4391 7-passenger Town Brougham, (116) [????] special 1929 Fleetwood sport-phaeton on V16 chassis. Photos of Sedan (CLCA 1977, p.38), Roadster (CLCA 30th anniversary issue, p.3), 1931 Coupe (CLCA 1987, p.24), 7p.Sedan (CLCA 1987, p.34), Town Sedan (small photo, CLCA 1981, p.29), Fisher Town Sedan type 272 (CLCA 1973, p.26). Custom bodies: 5-passenger Victoria by Gläser of Dresden (CC&CC 3/1981, pp.34-39, also 2/1985, p.13); details include side, front ensemble, trunk, door hardware, instrument panel, seats; 1931 V8 Sedan (CA 6/86, p.5). V-16 section: Ray Radford 1930 V16 style 4260 d/c phaeton, after restoration by Bob Larivee, TQ 1-2/86, pp.4-9, CL 3/61 and 2/63. Good technical article in SAE Journal, 8/30 by R.W. Strickland.

Engine numbers, Series 355, V-8:                  800001 to 810717 [1930-1931]
Engine numbers, Series 370, V-12:              1000001 to 1005733 [1930-1931]
Engine numbers, Series 452-452A, V-16:      700001 to 703251 [1930-1931]

Trivia: (1) The GM outlet in Berlin was located at Borsigwalde. The basic 1930 V8 chassis cost 18525 Reichsmarks (RM); the standard sedan body was 22800RM extra; a bare V16 chassis cost 31000RM and the standard sedan body another 43000RM. (2) Renowned French boxer, Max Baer owned an early V16 roadster; that car was [1995] in the Dick Kughn collection, in Detroit, MI

 


1930-31

Article "Where did all; the Sixteens go", on 1930-31 V16 models, by Alan Merkel.

 

1931

Facts: In their first issue for 1931, Automobile Topics said that the LaSalle and Cadillac Eights were at their lowest prices in the last twelve years. The Cadillac organization was offering new body stylings throughout its four lines, all suggesting greater fleetness. The Cadillac and LaSalle V8 had been refined and restyled to the dictates of a new year and the V16 had returned to confirm its claim as the aristocrat of motordom. Sixty-three body styles revealing the choicest artistry of Fisher and Fleetwood craftsmen comprised the four lines, which ranged in price from $2195 for the cheapest LaSalle to $15000 for the most expensive V16 (LaSalle range: 2195-3245. Cadillac V8 range: $2695-3795. Cadillac V12 range: $3795-4895. Cadillac V16 range: $5350-15000). Bodies if the V8 and V12 were lower and more graceful. The LaSalle V8 and the Cadillac V16 adhered closely to the contours which had made them signally popular. Performance of both the LaSalle and the Cadillac Eights had been notably improved. The LaSalle engine had been enlarged, while the weight of the Cadillac engine had been reduced, thus heightening the ratio of horsepower to weight in both cars, with a resultant increase in the motoring satisfaction which they rendered. The V8 Series "355" was all new.

Easy ID: Like 1930, except hood louvers now replaced by oblong, vertically-mounted hood vent doors on V8 models as well as V16 and V12.

31sed5.jpg (10411 bytes)     3187pimp.jpg (7418 bytes)
(Left)  sedan for 5 passengers [short body], (right)  limousine for 7 passengers

 

V16 ID: basically unchanged from 1930.

Models: [this summary list is from Automobile Topics, January 3, 1931; there were many more]: Fisher "Custom" on 134" wheel base V8 chassis: (1) 2-passenger Coupe ($2695), 4480lbs; (2) 5-passenger Coupe ($2795), 4500lbs; (3) 5-passenger Sedan ($2795), 4660lbs; (4) 5-passenger Town Sedan ($2845), 4675lbs; (6). 2-passenger Roadster ($2845), 4355lbs; (7) 2-passenger Convertible Coupe ($2945), 4450lbs; (8) 7-passenger Sedan ($2945), 4780lbs; (9) 5-passenger Phaeton ($2945), 4395lbs (photo CCI, 27:1); (10) 7-passenger Imperial Sedan ($3095), 4835lbs: (11) 5-passenger All-Weather Phaeton ($3795), 4685lbs. V12 bodies on 140" wheel base: (12) 2-passenger Coupe ($3795); (13) 5-passenger Coupe ($3895); (14) 5-passenger Sedan ($3895); (15) 5-passenger Town Sedan ($3945) [photo in TQ, 5-6/83, p.23]; (16) 2-passenger Roadster ($3945); (17) 2-passenger Convertible Coupe ($4045); (18) 5-passenger Phaeton ($4045) [photo: CCI, 30:7]; (19) 7-passenger Sedan ($4195); (20) 7-passenger Imperial Sedan ($4345); (21) 5-passenger All-Weather Phaeton ($4895). (22) Special V12 boat-tail (CCI, 27:2). Standard V16 Fleetwood styles: (23) 2-passenger Roadster ($5350), 5325lbs; (24) 5-passenger All-Weather Phaeton ($5750), 5690lbs; (25) 2-passenger Coupe ($5800), 5765lbs; (26) 5-passenger Club Sedan ($5950), 5740lbs; (27) 7-passenger Sedan ($6225); (28) 5-passenger Imperial Sedan ($6300), 5920lbs; (29) 5-passenger Imperial Sedan ($6300), 5920bs; (30) 5-passenger Phaeton ($6500), 5690lbs; (31) 7-passenger Imperial Sedan ($6525), 6020lbs; (32) 2-passenger Convertible Coupe ($6900), 5670lbs; (33) 7-passenger Town Brougham ($9200), 6020lbs (V16 style 4380 phaeton, 4130 Sedan, 4260 sport phaeton, 4260 d/c phaeton, 4302 roadster, Pinin Farina boat-tail speedster all illustrated in C&D card set). A revised price list was published in Automobile Topics, October 3, 1931; prices and models were basically unchanged from January 1931: added were (34) a V12 5-passenger Coupe ($3895); (35) a 7-passenger Sedan ($4195); (36) a 7-passenger Imperial.

Engine numbers, Series 355, V-8:                  800001 to 810717 [1930-1931]
Engine numbers, Series 370, V-12:              1000001 to 1005733 [1930-1931]
Engine numbers, Series 452-452A, V-16:      700001 to 703251 [1930-1931]

Trivia: In the British monthly The Motor, for 24.3.31, there was an ad for this unique V16 Cadillac with latest-type sports saloon by Carrosserie Vanden Plas, in French grey, luxuriously finished, fitted sunshine roof and numerous extras, £2350.  This is the car illustrated on page 70 [top LH side] of Roy Schneider's book Sixteen Cylinder Motor cars. I wonder what happened to it?
_____________________

1  Photo and description: RBC, p.66
2  Photo and full description in GH book, p.81

 

 

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© 1996, Yann Saunders and the Cadillac-LaSalle Club, Inc.
[Background image:  1924 Cadillac Type V63 Suburban]